Marketo

Setup Guide
You can find your Marketo application credentials by visiting LaunchPoint in the Admin section of your Marketo Dashboard.
You'll need the following information to set up your Marketo App with Paragon Connect:
Client ID
Client Secret
Endpoint URL
Identity URL
Prerequisites
A Marketo Account. You can create one here.
A Custom Service. Learn more about creating Custom Services in Marketo here. 
Gathering your Credentials
Your end-users will be required to enter their Marketo Client ID, Client Secret, Endpoint URL, and Identity URL as authentication when first connecting to your application.
You can find the credentials for your Marketo account in their respective sections:
Client ID: Found under Admin > Integration > LaunchPoint > View Details > Client Id on your Marketo dashboard.
Client Secret: Found under Admin > Integration > LaunchPoint > View Details > Client Secret on your Marketo dashboard.
Endpoint URL: Found under Admin > Integration > Web Services in the REST API section.
Identity URL: Found under Admin > Integration > Web Services in the REST API section.
Press the blue "Continue" button to save your credentials.
Connecting to Marketo
Once your users have connected their Marketo account, you can use the Paragon SDK to access the Marketo API on behalf of connected users.
See the Marketo REST API documentation for their full API reference.
Any Marketo API endpoints can be accessed with the Paragon SDK as shown in this example.
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// You can find your project ID in the Overview tab of any Integration
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​
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// Authenticate the user
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paragon.authenticate(<ProjectId>, <UserToken>);
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​
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// Get Leads
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await paragon.request("marketo", "leads.json?filterType=id&filterValues=1", {
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  method: "GET",
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});
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​
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​
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// Create a new Lead
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await paragon.request("marketo", "leads.json", {
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  method: "POST",
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  body: { 
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      "input": [
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        {  
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          "email":"[email protected]",
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          "firstName":"Kataldar-1"
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        },
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      ]
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  }
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});
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Building Marketo workflows
Once your Marketo account is connected, you can add steps to perform the following actions:
Create or Update Lead
Get Leads
Get Lead by ID
Add Leads to List
When creating or updating leads in Marketo, you can reference data from previous steps by typing {{ to invoke the variable menu.

Klaviyo

Microsoft Dynamics 365

Last modified 3mo ago

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Contents

Setup Guide

Prerequisites

Gathering your Credentials

Connecting to Marketo

Building Marketo workflows